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Berklee Online Course Overview | International Music Marketing: Developi...

Learn more about International Music Marketing at Berklee Online:  http://bit.ly/1Ked6xV  International Music Marketing is designed for artists who want to manage their own careers internationally , and managers and aspiring managers who want to develop their clients’ careers internationally while improving their own business skills. This course introduces the strategies and new structures emerging in the global music industry . It will teach you not only how to manage your music internationally, but also how to profit from your efforts. In the past, the easiest way to develop a music career abroad was to sign a licensing or publishing deal with an overseas representative, major or indie, and have them handle your international business affairs. Now, musicians and managers can release, market, publish, tour, and export music on their own but it requires time, expertise, and strategy. In this course, you will learn that there is more to the music industry than the U.S....

MUSIC - Marketing Blueprint (Internet Music Marketing Strategy Guide!)

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7 ESSENTIAL Steps Music Marketing: Strategy

C'mon over to  http://www.musicbusinessinstitute.com  to get your free 3-part video training series for musicians. In this lesson James Taylor of the Music Business Institute goes through the 7 steps of successful music marketing. It's both a blueprint and a roadmap that you can also use to create the kind of music career you desire. It's also deceptively simple although the implementation will require that you learn some step-by-step techniques and tactics.  1. Build Your Fan Lists What is the one thing that all successful artists have in common - LISTS. Lists are the lifeblood of your business as a musician and without them it's almost impossible to make a living from your craft.  2. Develop Relationships With Fans The relationship with your lists will sustain you emotionally, creatively and financially over many, many years if you do it right.  However if you disrespect your lists, speak down to them, or treat them as just a source of incom...